Christmas has come early at JEM Education Direct

Wednesday 14th August 2013

A schools’ competition to design two of this year’s Royal Mail Christmas stamps has attracted almost a quarter of a million entries from school children across the UK – more than three times the level expected.

It is only the third time in history that Royal Mail has held a national art competition to design Christmas stamps. The last contest, in 1981, attracted just 40,000 entries.

The project has been managed for Royal Mail by iChild, with Jem Education Direct providing all the data, direct mail, entry handling and preliminary judging. The vast majority of entries were submitted in the final week before the competition deadline, when the Jemed team were dealing with more than 40,000 entries every day.

Jem Education Direct’s Sales and Client Services Director, David Edwards, said: “This has been the first opportunity for more than 30 years for children to design a Christmas stamp and it’s been wonderful to see so many entries coming in from all across the country.

“Designs vary from simple to very complex, but it is clear a lot of thought and hard work has gone into every submission. It’s going to be a really difficult decision for our panel of judges to pick the winners, and everyone should be congratulated for their efforts. It has been great working with iChild and Royal Mail on this very prestigious project.”

Two winning designs will become stamps - one 1st Class and one 2nd Class – and both will be approved by the Queen ahead of going on sale mid-November.

Competitions are back in flavour with schools so if you have a competition idea you would like to run, contact David Edwards on 01795 415122 or email


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